Winners vs. Whiners
Are you picking winners in your product portfolio or picking whiners? What might sound like a silly question has a very serious foundation: in company after company we observe funding going to projects supported by the most vocal, politically-savvy, or persistent leaders. Meanwhile, those projects best aligned with strategy or those developing novel technologies, markets, and business models are left behind.
Here are three best practices that help companies make hard decisions that consistently bolster long-term growth prospects.
- Have an actionable strategy
- Collect more than metrics on each opportunity
- Practice transparent, data-driven decision making